Tesla’s humanoid robot, called Optimus, has been making a splash in tech and pop culture alike. Since its unveiling at a Tesla showcase in 2022, Optimus has been spotted in various locations, including Tesla’s showrooms, factory floors, and even in Kim Kardashian’s garden. This highly ambitious project would be perfectly suited to Elon Musk’s visionary ideals. Optimus will be a fundamental part of bringing advanced, generalized artificial intelligence (AGI) completely into our daily lives.
Optimus wants to perform sophisticated work through advanced AI systems. Its development has rightfully garnered much more attention. Viral videos showcase its astounding skill, amazing viewers with acrobatic jumps, flips, and backflips. These displays highlight the potential of Optimus to perform various physical tasks that could change how people interact with technology in their daily lives.
The current estimated production cost for each Optimus would be in the neighborhood of $20,000. This price point is in line with Tesla’s mission of making complex robotics more affordable and accessible. While testing, one person reportedly wearing a virtual reality headset remotely operated Optimus. This is just one example of the creative ways that arts and culture are being integrated into its development.
For now, Elon Musk sees Optimus as a transformative presence in homes across the planet. He has expressed confidence in its potential, stating that it could “be more significant than the vehicle business, over time.” One of Musk’s biggest goals is to make Tesla the go-to company for electric vehicles. He doesn’t want the company to be a reactive trailblazer in the evolving AI ecosystem.
Of course, the company is not alone in its effort. Foxconn is using humanoid robots such as Optimus at its Nvidia semiconductor factory in Texas. This decision exemplifies a growing wave among manufacturers to adopt collaborative robots. This move aligns with insights from Forrester analyst Brian Hopkins, who noted that “if current trajectories hold, humanoid robots could disrupt many physical-service industries significantly by 2030.”
Beyond industry applications, home companies like Lennar are already looking for ways to bring Optimus technology into our homes. If history is any guide, this potential expansion would mark the beginning of an era of everyday robotics that significantly improves personal convenience and efficiency.
Musk has acknowledged the role of Tesla AI in advancing artificial general intelligence (AGI), claiming that “Tesla AI might play a role in AGI, given that it trains against the outside world, especially with the advent of Optimus.” Comments like these underscore just how thoroughly intertwined advances in AI and robotics are.
The excitement surrounding Optimus is real, as evidenced not only by the media hype within tech circles, but beyond, into the general public. Optimus has some genuinely remarkable skills. With backing from a giant of the industry like Tesla, it’s poised to go mainstream.
As Tesla works towards fulfilling its ambitious goal of delivering one million AI bots over the next decade, an undertaking linked to Musk’s potential $1 trillion pay deal, the world watches closely. That perfect storm of rapidly declining component costs, plus leaps forward in robot dexterity and AI are making humanoid robots more practical than ever.

