Meanwhile, Meta continues to find success launching its own short-form video feed, Vibes, in the US. Now they’re looking forward to introducing Vibes to European users! That’s just one of the most recent under-the-radar changes — this one taking aim specifically at AI-generated content — that have social media users buzzing. Aisha, consumer news reporter at TechCrunch, focuses on new technologies and their effects on society, which she has been tracking very carefully.
Aisha came on board with TechCrunch in 2021. She had an amazing background too, being our telecom reporter and having come before that from a full career at MobileSyrup. She went on to earn an honours bachelor’s degree from the University of Toronto. Next, she obtained a master’s in journalism at Western University. Her expertise is reflected in her reporting on AI-related topics, including Meta’s introduction of Vibes and OpenAI’s release of Sora, a platform dedicated to creating and sharing AI-generated videos.
The rollout of Vibes hasn’t been smooth sailing. A ton of human users have taken to the internet to voice their dissatisfaction with junk content being generated by AI, coining the term “AI slop.” As one user put it, “gang nobody wants this,” while another wrote, “Bro’s posting ai slop on his own app.” These reactions are emblematic of a larger concern about the flood of garbage content taking over people’s social media feeds.
Outside of her editorial duties at TechCrunch, Aisha stays deeply plugged into the greater tech community. Her email address is aisha@techcrunch.com and she can be reached encrypted on Signal at aisha_malik.01 To learn more about her work and insights, her bio page is available here on TechCrunch.
With Meta constantly innovating and creating cool new features such as Vibes, the way we create and consume content on social media is changing faster than ever. In addition to concerns around AI-generated content, YouTube is planning to take stronger action against spammy, misleading, or scammy mass-produced and repetitive videos. This significant shift toward verification and authenticity shows an overall industry trend of prioritizing quality over quantity in UGC.
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