About General Intuition
Based in Brooklyn, General Intuition is a pioneering AI startup that is fundamentally changing how A.I. meets the real world. Led by CEO Pim de Witte, the company has outlined two major milestones: creating new simulated worlds for training agents and enabling these agents to autonomously navigate entirely unfamiliar physical environments. This new, groundbreaking and much more advanced approach envisions empowering AI’s abilities, especially in real-world applications like search-and-rescue scenarios.
Pim de Witte humanitarian background is extensive. He advocates for AI that doesn’t just do well under ideal conditions but thrives in the complex and chaotic real world. When search and rescue drones have to work alongside infrastructure or in locations without GPS, the drones would need complex spatial reasoning to tease out important details. De Witte emphasizes the necessity of this technology, stating, “As humans, we create text to describe what’s going on in our world, but in doing so, you lose a lot of information. You lose general intuition around spatial-temporal reasoning.”
The company’s vision goes far beyond just competing with current game developers. “Our goal is not to produce models that compete with game developers,” De Witte explained, highlighting a commitment to enhancing the user experience rather than defeating opponents. This point of view actually meshes well with General Intuition’s overall strategy of scaling their bots from easy to hard. Moritz Baier-Lentz, a key figure in the company, stated, “[The bots] can scale to any level of difficulty.” Engagement and Retention This level of scalability allows competitive players to keep a win rate hovering around 50%, keeping players engaged longer.
General Intuition’s transformative approach melds the engaging, aspirational throne of the gaming era with pragmatic real-world harnessing. With the startup’s software, agents learn spatial reasoning through video game clips. Their overarching mission is to create a generalist AI that can tackle any challenge. This novel approach puts General Intuition at the heart of AI advancement. Specifically, it shines where traditional approaches to policy development fail.
Rebecca Bellan is passionate about the business, policy, and emerging trends that are defining and will continue to define artificial intelligence. She has written for or been quoted in national media outlets including Forbes, Bloomberg, The Atlantic and The Daily Beast. If you have any questions or want to fact-check her reporting, email Bellan at rebecca.bellan@techcrunch.com. You can also reach her securely on Signal at rebeccabellan.491.
Though General Intuition’s tech is still in development, its milestones are indicative of a larger goal across the AI industry. We are in the process of developing these training environments to better enhance navigation capabilities. This inspiring approach demonstrates our abiding understanding of the complexities AI continues to face on a practical level. By focusing on real-world applications, General Intuition aims to make a meaningful impact on the rapidly-evolving field of artificial intelligence.