As a result, One Identity has recently brought Lori on board as its Global Product Marketing Manager for AD Security & Management Solutions. While past enterprises struggled with limited challenges, today’s enterprises have it tough. These are ecologies of increased non-human identifications, compound hybrid infrastructures, and the telework/hybrid workforces of the future. Lori’s leadership of One Identity comes from an inspiring mission. The company hopes to improve its IAM portfolio through ongoing tool and process optimization and integration.
Lori brings extensive experience to her new role, having held senior product marketing and consulting positions at major tech companies, including Intel Corporation, IBM, and BATM. Before that she was the Director of Global Marketing at CA Technologies. Further, she has established the product marketing functions at OpenReach and Iron Mountain. Her deep understanding of the market dynamics in IAM will be instrumental in guiding One Identity’s strategies to address current enterprise needs effectively.
The Evolving Landscape of IAM
Over the last several years, enterprises have experienced the explosive growth of non-human identities. These may be apps and devices, or even automated processes that need to have access to multiple systems. Consequently, companies and agencies alike are evermore tasked with protecting these identities while still optimizing for efficiency and efficacy.
The move to remote and hybrid workforces during the pandemic has made it even more challenging for agencies to manage identities. Employees today should be able to access corporate resources from anywhere and on any device, requiring new levels of security. Today, One Identity is all about delivering solutions that deliver secure access, guaranteed. Simultaneously, they are making it easier to manage identities to meet the needs of this evolving world.
Most organizations manage intricate hybrid ecosystems, mixing existing on-premises systems and workflows with new cloud-based approaches. Yet this complexity only adds new layers of security vulnerabilities that demand innovative solutions. One Identity’s proven commitment to tackling these challenges head on makes it a leader, not only in the IAM space, but within the identity security category.
The Role of Unified Identity Fabric
As Lori notes, the next wave of IAM maturity is in building a common identity fabric. This idea is known as The Identity Fabric — a unifying delineation of an approach that connects disparate identity management processes and tools to form a cohesive framework. In doing so, organizations gain better visibility and control of all their identities while minimizing the attack surface for security incidents to occur.
A connected identity fabric enables frictionless interoperability between all of the IAM ecosystem’s best-of-breed solutions. This enables organizations to iteratively improve their identity management processes. This integration is crucial for organizations aiming to enhance their security posture while managing the complexities associated with an evolving digital landscape.
Additionally, further integration across tools goes beyond heightened security to create more functional operational efficiencies. From health systems to governments, organizations can maximize their investments by saving time and money with workflows that easily connect data and technologies across multiple platforms. Lori’s expertise will be pivotal in advancing One Identity’s vision of a unified approach to IAM.
Future Directions for One Identity
Lori is just settling into her new role at One Identity. She will underscore the company’s mission to provide identity solutions so complete, they easily scale to meet the changing needs of any enterprise. Combined with her broad knowledge of product marketing, she’s got a huge head start! She has an excellent vision of the industry and is perfectly positioned to accelerate One Identity’s rapid growth strategy.
The company is expected to continue innovating its Active Directory Security and Management Solutions to align with the latest IAM trends. This means designing systems that address the specific challenges presented by non-human identities and a dispersed workforce.
