In a rapidly evolving landscape of artificial intelligence (AI) startups, venture capitalists (VCs) are deploying an aggressive funding strategy aimed at establishing market dominance. This approach takes a big financial bet on one chosen startup in an overcrowded category. This strategy has the dual effect of projecting strength and deterring would-be challengers. The fruits of this strategy are reflected in the recent multi-billion dollar funding rounds for some of the most visible AI companies.
Rillet, a fast-growing newcomer to the AI frontier, received $70 million in a Series B funding round. The development capital raise announced on August 6th was led by Andreessen Horowitz (a16z) and Iconiq Capital. This major infusion follows a successful $145 million Series A round two months earlier. In that round, Rillet attracted $25 million in an oversubscribed round led by historic backers Sequoia Capital. The rapid influx of capital underscores the competitive nature of the AI landscape, where VCs aim to position their portfolio companies as frontrunners.
The other company reaping the advantages from this funding tactic is Campfire AI that’s led to dual back-to-back funding rounds. Campfire AI recently announced a $35 million Series A round. A little while later, they went on to raise a massive $65 million Series B round. This swift succession of investments reflects VCs’ confidence in the startup’s potential to capture market share in a crowded field.
In a significant regional first, DualEntry, an AI-powered enterprise resource planning (ERP) startup, raised a whopping $90 million in its Series A funding round. Lightspeed Venture Partners and Khosla Ventures co-led this dazzling investment. This major investment increased the valuation of the then one-year-old startup to a staggering $415 million. This was incredible, given that its ARR as of August was just under $400k. Such hair-raising valuations both reflect and deepen questions about the sustainability of that growth given the current funding climate.
VCs have seen that not all startups have the luxury of moving at impressive rates between funding rounds. Others, like Cursor and Lovable, have shown astronomical user growth. In contrast, other AI ERP players are still talking about annual recurring revenues in the low double digits millions on a good day. This gap highlights an uneven playing field, where the speed of advancement is not the same—even among heavily funded tech companies.
The recent funding rounds have revealed a trend: Series B rounds often occur within 27 to 60 days following Series A rounds. Jaya Gupta, formerly a partner at Foundation Capital, M&A and Exit, Feature #3 No New Data Optional between rounds. Plus, she continued, Series Bs consistently close 27-60 days after Series As. This timing indicates that VCs are ready to spend big to go further faster and build formation for their startups.
Aspects of the market have totally changed, said David Peterson, a partner at venture capital firm Angular Ventures, on the new dynamics of venture funding. “The 2010s version of this was just called ‘capital as a weapon,’” he stated. He further elaborated on the underlying philosophy driving current investment strategies: “Everybody has fully internalized the lesson of the power law. In practice, the 2010s allowed for faster and bigger growth than anyone had expected. And by the way, you couldn’t have overpaid if you were an early investor in Uber.”
No one can argue that VCs aren’t currently operating in an incredibly competitive environment. We’ll just have to see how these establishment-friendly funding strategies fare with regards to the long-term health of these startups. The concerted effort to create appearances of market dominance may lead to unsustainable growth patterns for some companies, especially those that do not achieve significant revenue increases.


