With Midjourney V5, the company has made a daring move in the AI landscape. They have recently opened V1 to the public — their first-ever image-to-video model. Included in this new tool is a feature allowing users to simply upload a photo. It then creates four five-second videos based on that image! Going forward, V1 will produce a new and optimistic story for Midjourney. It enters an increasingly crowded space, including public beta models from OpenAI and Runway, plus offerings from Adobe and Google.
For a low monthly fee of only $10, you’ll have complete access to V1. As the first video model built with accessibility to all users in mind, we are so proud of it! The first response from the field has been tremendous, showing just how eager folks are to have this new, innovative tool at their disposal. V1 videos begin with a standard five-second length. Users can add on four more seconds each time, up to four times, giving a max length of 21 seconds per video.
Midjourney’s choice to release V1 is aimed squarely at artists of all ilk who are looking for enterprising ways to create the most engaging multiplayer experience. Additionally, the model is able to employ images generated through Midjourney’s pre-existing image models. This enables creators to develop creative video assets informed by their prior performative artistry. Now Hollywood studios are getting hit with the tide of AI-generated content. Together, this launch signifies the increasing power and impact of these technologies on the creative sector.
Maxwell Zeff is a senior reporter at TechCrunch focused on artificial intelligence. Having recently tracked the fast-moving development of Midjourney, Koller notes the importance of this launch against the backdrop of the latest AI explosion. The stakes are high. As Williams explains, at the time Midjourney became a frontrunner in AI image generation. With the release of V1, the company finds itself in direct competition with other industry leaders in the video generation space.
On the pricing side, Midjourney intends to review its subscription scheme for video generation within a month. This user-driven approach is an impressive show of a company’s willingness to continuously adapt their offerings based on user feedback and rapidly changing market conditions.
V1’s introduction is a huge technological leap forward. It creates exciting new possibilities for authors, artists and other creators to use AI tools to facilitate their artistic practice. Midjourney’s art style makes video production easy to scale. Doing so furthers the leap from static imagery to living narrative, providing users the chance to explore artistic dimensions they’ve previously never imagined.
